Editor's note: This blog was written by Ultradent President & CEO Dirk Jeffs as part of the From the Desk of Dirk Jeffs series. I still remember my first real watch. By today’s standards, it wasn’t super luxurious, but I knew my parents sacrificed to give it to me for my high school graduation, and it meant a lot. A couple of years later, it was stolen while I was travelling, and honestly, it felt like a piece of me went with it. Not only did I admire its craftsmanship and sentimental value, but I also treasured what it symbolized: the value of time.
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