As 2025 comes to a close, I find myself reflecting on our dental community, which I’ve proudly been a part of for 30 years. This year has been unpredictable, turbulent, and at the same time, incredibly rewarding. The broader economy has been uneven. Inflation, cost pressures, and supply chain challenges have tested us all. Yet, amid all this, one thing remains clear: This industry is resilient.

Around the world, dental professionals are investing in better tools, smarter technology, and more efficient workflows. Practices are modernizing and finding new ways to serve patients. In a year when many sectors slowed, dentistry didn’t stop; it evolved.

Even as uncertainty lingers, reports show the dental market holding strong, and this speaks volumes about who we are. We innovate not for novelty, but because patients depend on us to deliver products that can change lives.

At Ultradent, our teams continue to invest in science, creativity, and education to help clinicians do their best work. Our purpose remains unchanged since 1978: to improve oral health globally. While we’re proud of our products, what drives us most is knowing every innovation we create is designed to help dental professionals deliver transformative patient care. This patient-first mindset defines the best of dentistry. So, as we wrap up the year, I want to thank every person in our field for showing up, adapting, and caring deeply for those you serve. Thank you for pushing us to be better.

The year ahead will bring challenges, but I believe it will also bring meaningful progress. Here’s to the resilience, ingenuity, and compassion that define our field. On behalf of all of us at Ultradent, thank you for the care you give, the trust you build, and the steps you take to move dentistry forward.

Wishing you a peaceful and restorative close to 2025.

Dirk Jeffs

Ultradent President and CEO